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River Bean
Today, Arctic Organics is set apart by its 100 percent, organically grown crops and livestock. River admits he wouldn't even know how to use pesticides if he had to. His crops vary from organic cabbage, carrots, and cauliflower to tomatoes, turnips and arugula. River started a subscription program in 1989 for people in the community who trusted his growing/harvesting practices and appreciated the taste of the product. Likened to a magazine subscription, each week the program supplies a vegetable-loving family of four with a variety of produce fresh from the field. The family receives whatever is ripe that week, so what they get often comes as a surprise to the current 142 subscribers. No request for specific items can be made, but River provides recipes with any unusual produce so "consumers know what to do with it." River enjoys being connected to the community through such things as his subscription program. But his community is much larger than average and stretches For River, the importance of the AlaskaGrown program is the awareness achieved by contrasting the tremendous distance out-of-state produce has to travel to the closeness of local producers' products. To River, "Fresher by Far" means the conservation of fossil fuels used to ship products long distances and the insurmountable freshness and quality of AlaskaGrown products directly from the farm to your table.
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